Business case · Executive summary
A Finance-Ready Business Case for Municipal GIS

Asset Mapping Evidence Standard
Return on investment compares the monetized value of what a system produces against the cost of everything fed into it. It is a legitimate discipline — and a narrow one. Three specific distortions apply when it is pointed at a twelve-month GIS pilot.
Data conversion, metadata, workflow redesign and training are consumed in year one and paid back over many. Charging the full conversion cost against twelve months of partial adoption guarantees a negative result no matter how sound the project is. This report builds a finance-ready business case for municipal GIS: what it costs, what it returns, why a negative year-one ROI can still be rational, and how to present the investment to a finance department on its own terms.